
VIP Brand Day
A focused, done-for-you brand experience designed to align with your vision and attract your dream clients.
Feeling stuck with a never-ending to-do list...and no time to actually do it?
You’ve got the vision. You know what needs to happen…
But between client work, content, and day-to-day tasks, your brand and website always fall to the bottom of the list.
Let’s change that - in just one focused day.

What is a VIP Brand Day?
It’s a one-day, done-for-you brand or website experience designed to help you tick off those long-overdue design tasks with clarity and ease - minus the long timelines or back-and-forth emails.
Together, we’ll focus on exactly what you need most, whether that’s:
Launching a fresh, polished brand
Designing a beautiful, functional website
Creating aligned marketing collateral
Or tying up loose ends you've been avoiding
This isn’t just a day of design - it’s a day of momentum.

Is this right for you?
This is perfect for you if:
You’re a coach, creative or service provider who values beautiful, intentional design
You want expert help to bring your brand or website to life — fast
You don’t have weeks (or months) to wait for a traditional design process
You already have a clear idea of what you want to complete
You’re ready to feel proud of how your brand shows up online

“Your brand is the single most important investment you can make in your business.”
— Steve Forbes —
What Can We Do In a Day?
Every VIP Day is custom-tailored to your priorities. Depending on your goals, we could use the day to:
Create your full brand identity
Design or refresh a simple website (1-3 pages)
Build your sales page or lead magnet
Polish up your Canva templates
Create a full suite of marketing assets
We’ll map everything out on a discovery call - so you’ll know exactly what to expect.
Your business isn’t one-size-fits-all - and neither are VIP Days.
Based on what you need most, we might use the day to:
Website Launch Day
$1,200 USD
One Page Squarespace Website
Maybe you need a Sales or ‘landing’ page for an upcoming offer you have, or maybe it's more a personal page about yourself, your services, or an upcoming event, i.e. wedding, work function etc.
Squarespace Site Updates
If you have an existing Squarespace site but you’d like some tweaks made with a designer’s touch.
Content gathering & writing guides
Mobile optimization
Discovery call to align on your vision
Basic SEO optimization
2 weeks of post launch support
Brand Clarity Day
$900 USD
Primary Logo
Favicon
Content gathering & writing guides
Custom Styled Moodboard
Brand Color Palette
Brand Font Combination
Mobile optimization
Discovery call to align on your vision
Basic SEO optimization
2 weeks of post launch support

So you’re ready?
Let me show you how it works…..
Step 1
Get in Touch
Fill out the short application here so I can learn a little about your goals and what you’re hoping to achieve.
VIP Days must be booked at least two weeks in advance - this gives you time to complete your content prep.
Step 2
Alignment Call
Within 1-2 business days, I’ll reach out to book a free Alignment Call.
We’ll talk through your business, ensure we’re a good fit, and explore how the VIP Day can be tailored to support you best.
Step 3
Choose Your Date
You’ll choose a VIP Day date from my available calendar during our call.
After that, I’ll send through your contract and a 50% deposit invoice to officially lock it in.
Step 4
Pre-VIP Prep
Once your booking is confirmed, you’ll receive a preparation checklist and brand/website questionnaire.
These are due at least one week before our Strategy Call, and ensure we’re set up for a smooth, productive day.
Step 5
Strategy Call
Before your VIP Day, we’ll have a dedicated Strategy Call to align on direction and details.
We’ll walk through your initial branding concept and/or a rough outline of your Squarespace site, so we’re totally in sync before we dive in.
Step 6
VIP Day
Your big day is here! I’ll be fully focused on your goals, with a few check-ins to stay aligned and keep things flowing.
Need flexibility? We can split the day across two if you're in a different time zone.
Step 7
That’s a Wrap!
Once your project is complete, I’ll send over all your final files - including branding assets, your live website, and any supporting links or tutorials if needed.
You’ll walk away with everything ready to launch - and total confidence in your new brand presence.

"Working with April for a VIP day was a game-changer for me. In just one day, she crafted a visually stunning and user-friendly site that passed all expectations. Her professionalism, efficiency, and collaborative approach made the process seamless and enjoyable!
Since the VIP day, our website traffic’s increased and it’s something we’re proud to show off now! Our VIP day was an invaluable investment that’s elevated our online presence, and we’ve also booked some half day VIP sessions for other tasks”.
- Sarah J, Austin, Texas

Still have questions?
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It’s a focused, done-for-you brand or website experience delivered in one dedicated day (or two half-days across time zones). You choose your focus - either branding or website - and we work through your priorities efficiently, with strategy and clarity.
It's a streamlined process designed to deliver remarkable results in a condensed timeframe. -
Yes! You can choose a Brand Clarity Day or a Website Focus Day depending on what you need most right now.
We’ll help you decide during our discovery call if you’re unsure.
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We do require a basic brand foundation (colors, logo, and typography) before designing a site - otherwise the design won't reflect your business well.
If you don’t have that yet, our Brand Clarity Day is the perfect first step.
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We offer Half VIP Days for smaller tasks, such as Squarespace updates, tweaks to your branding, or finishing a few outstanding pieces.
Just reach out to discuss!
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Your day might include logo design, color palette, font selection, patterns, and a simple style guide - tailored to your brand vision and goals.
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We’ll create a clean, functional Squarespace website that reflects your brand.
This includes layout design, user experience, mobile responsiveness, and video tutorials so you can confidently update it yourself later.
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Not much! After booking, you’ll receive a prep checklist and questionnaire to guide what’s needed.
If you already have inspiration or brand assets, great - but if not, I’ll help you pull it all together. -
Absolutely - every VIP Day is personalized. We’ll confirm what you want to achieve on a free alignment call, and I’ll create a plan to make it happen.
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You’ll receive 7 days of post-day email support to ask questions or request light tweaks.
If you require any ongoing support or extra design work, we can chat about custom add-ons.
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Bookings should be made at least 2 weeks in advance to allow time for prep work.
If you’re working towards a launch or event, I recommend securing your preferred date early.
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Absolutely! Whether you’re just getting started or ready to level up, a VIP Day is designed to meet you where you're at and set you up with clarity and confidence.
Only need a few updates or tweaks? Half VIP Day options are available for smaller projects - just ask!

"Engaging with April at Selwyn by Design’s for the VIP Design Day was exceptional. The branding package we chose effortlessly captured the essence of my business, while the website package we purchased a few weeks later brought it to life online!
Her attention to detail and the seamless process were truly impressive. I highly recommend April and the VIP Design Day to anyone seeking a transformative design”.
- Alex T, Cork, Ireland
